Lets Talk About Gingham.
As I ponder gingham, I think of Brigitte Bardot, the iconic French actress, when she stepped into a new chapter of her life in 1959, exchanging vows with French actor Jacques Charrier. This was a short-lived chapter in the starlet's life; she wrote in her memoir that Charrier was a "vulgar, dictatorial, and uncontrollable macho." But that's neither here nor there. On her wedding day, she was a vision of playfulness and youth. Bardot donned a gingham dress, and remarkably, this sartorial choice sparked a surge in demand, causing a shortage of the beloved fabric in the weeks that followed.
Bridget Bardot & Jacques Charrier (1959).
Gingham has gracefully surfed the tides of popularity, leaving an indelible mark across different eras. From the the unforgettable charm of Judy Garland's blue gingham dress in 'The Wizard of Oz' to the snug loveseats of the '80s to the regal sidewalk paparazzi moments of Princess Diana in her gingham red pants —each chapter in gingham's history is a testament to its enduring allure.
As an interior designer, my professional lens has captured a notable surge in the prevalence of gingham within the realm of furniture and upholstery, particularly in the sophisticated enclaves of the North Shore suburbs of Chicago and the Midwest. From the plush embrace of beds to the chic drapery of curtains, and the inviting allure of sofas to the understated charm of stools, gingham has unapologetically claimed its place in the design spotlight.
My recent fascination with gingham extends beyond nostalgia's grasp. Historically confined to fashion, such as the widespread popularity of gingham dress shirts in the early 2010s (Remember Hollister? I do, distinctly—the smell). It has become so much more than just that, clothing on a rack.
What has truly captivated my imagination is the innovative use of gingham beyond the confines of traditional textiles. In the visual tapestry below, observe gingham as it undergoes a metamorphosis—embracing roles as wallpaper, floor tiles, and ceiling patterns. This marks a renaissance of the classic pattern, inviting us to reimagine its possibilities and push the boundaries of conventional design.
Despite the current resurgence, there lingers a whisper of concern that gingham's popularity may wane once more. Nevertheless, in the present moment, I advocate for wholeheartedly embracing the gingham trend. Appreciate its timeless, carefree essence, especially as it brings a breath of warmth to the cold winter landscapes of our city.
To conclude, I'd like to share a song that encapsulates the nostalgic essence of our discussion on gingham. While crafting this article, Lana del Rey, an exemplary American lyricist, provided the perfect backdrop. I recommend listening to "Margaret" by Lana del Rey and the Bleachers. Until next time, farewell and see you soon, dear friends.
Warm regards, Design Americano